Friday 14 May 2010

The phenomena of Glee

Patrick Ecclestein for promotion of the television show Glee
Are you a Gleek? Like Marmite, you either love them or hate them but have a look at the cover article in Billboard 30 April 2010 for a great case study using the Glee phenomena to demonstrate how music is being marketed today.


Find further information about marketing music by searching via infolinx on Business Source Complete.
If you've missed the opportunity to watch early episodes of Glee,
season one volume one "the road to sectionals" is available to borrow from the library.

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